MarketingMasters Luncheon Seminar
John Maples, vice president, sales, will show how consumer packaged goods companies like PepsiCo use
B-to-B marketing strategies to win their brands valuable exposure in alternative—and lucrative—channels.
Breakfast Roundtable
BusinessWeek has done a tremendous job at building businessweek.com into an online community with deep engagement measures. Ira Sager, special projects director, will speak to what's resonated with BusinessWeek’s audience to make a community involved and genuine and give you advice on doing the same.
Join fellow marketing, advertising and PR professionals from 7 organizations to bring in the holidays, network, drink and eat for a good cause, Chicago Tribune Holiday Fund.
MarketingMasters Luncheon Seminar
The average tenure for a CMO today is about 18 mos. Eileen Zicchino has been in this position at J.P. Morgan Treasury Services for 10 years. Learn her secret at our next MarketingMasters Luncheon.
Breakfast Roundtable
Gain optimal results from your lead generation programs by aligning social, search and mobile marketing tactics.